When the Website Was the Wrong Problem
1. Snapshot Client: East Africa compliance and standards consultancyIndustry: Professional Services – Compliance, Standards and Capability Development Geography: Kenya / Africa Business age at engagement: Over 10 years Team size at engagement: 5 to 15 Engagement date: January 2025 – October 2026 Growth stage: 02 – Positioning / 03 – Offer Architecture Entry point: Execute […]
A World Rabies Day Campaign That Began With Diagnosis
1. Snapshot Client: Global Alliance for Rabies Control (GARC)Industry: NGO and Social Impact / Health and Life SciencesGeography: KenyaBusiness age at engagement: Over 10 yearsProject team at engagement: 2 communications professionalsEngagement date: August to September 2026Growth stage: 01 Strategic Direction, 02 PositioningEntry point: DiagnoseWhat they came asking for: A Kenya media campaign for World Rabies […]
The instinct was right. The form was wrong.
N.A. Were Advocates & Consultancy 1. Snapshot Client: N.A. Were Advocates & Consultancy Founder: Nerima Were, Principal Advocate Industry: Legal Services / Gender Justice and Feminist Consulting / Professional Services Geography: Kenya, East Africa Business age at engagement: Pre-launch – registering at time of engagement Team size at engagement: 1 (founder only) Engagement date: January […]
A Financial Technology Platform
1. SNAPSHOT Client: A two-sided financial technology marketplace (anonymised) Founder: CEO with a finance and investment background, co-leading with a senior operations director Industry: Financial Services / Technology / Marketplace Geography: Kenya, Africa Business age at engagement: Seven years at institutional level; platform product under two years Team size at engagement: Small – under 15 […]
A Two-Sided Service Provider Marketplace
1. Snapshot Client: A two-sided service provider marketplace (anonymised) Founder: Solo founding director with a background in product development and community services Industry: Technology / Marketplace / Informal Sector Services Geography: Kenya Business age at engagement: Under 2 years at engagement start Team size at engagement: Small – under 10 Engagement date: 2022 – 2024 […]