When the Website Was the Wrong Problem

1. Snapshot Client: East Africa compliance and standards consultancyIndustry: Professional Services – Compliance, Standards and Capability Development Geography: Kenya / Africa Business age at engagement: Over 10 years Team size at engagement: 5 to 15 Engagement date: January 2025 – October 2026 Growth stage: 02 – Positioning / 03 – Offer Architecture Entry point: Execute […]

An NGO Founded by Institutional Professionals

1. SNAPSHOT Client: Advocacy NGO (anonymised) Founder: Two co-directors, both subject matter experts in their field, both 50+ years, founding from a previous institutional employer Industry: NGO and Social Impact / Advocacy Geography: Kenya Business age at engagement: Under 2 years at first engagement Team size at engagement: 2 co-founders plus small support team Engagement […]

A Two-Sided Service Provider Marketplace

1. Snapshot Client: A two-sided service provider marketplace (anonymised) Founder: Solo founding director with a background in product development and community services Industry: Technology / Marketplace / Informal Sector Services Geography: Kenya Business age at engagement: Under 2 years at engagement start Team size at engagement: Small – under 10 Engagement date: 2022 – 2024 […]