You Have Tried Things. The Marketing Results Are Still Not There. Here Is Why.
A free one-hour session. Not a marketing course. Not a list of things to try next. The specific reason this keeps happening – named directly.
- Tuesday 19th May 2026
- 12:30pm to 1:30 pm EAT
- Live on Google Meet
- Limited to 20 people
You have changed things.
The agency. The approach. The spend level. The person running it.
Each time, something moved. Not the way it should have.
And you are still in the same conversation – explaining to yourself, to your board, to your partners, why the results are not where the effort should have taken them.
IS THIS SESSION FOR YOU
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You have been spending on marketing for at least a year or longer.
Something has been running - social media, a website, campaigns, an agency relationship, a marketing hire. -
The results have not followed the effort in the way they should.
You have tried the obvious responses. More spend on what seemed to be working. A different agency. Better creative. A new channel. Someone more experienced. -
The underlying result has been roughly the same each time.
And you are starting to ask a different question. Not "what should we try next?" But "why does this keep happening?"
This session answers that question. Specifically. Without jargon. In a way that will probably make you uncomfortable and relieved at the same time.
THE LOOP MOST BUSINESSES ARE IN
The marketing is not producing what it should.
The assumption: "We just need better marketing."
Change the approach, the agency, the creative, or the channel.
The new approach produces some movement.
Not enough. Not in a way that compounds.
Three months later, the same conversation starts again.
The marketing is not producing what it should.
The assumption: "We just need better marketing."
Change the approach, the agency, the creative, or the channel.
The new approach produces some movement.
Not enough. Not in a way that compounds.
Three months later, the same conversation starts again.
Here is the pattern.
The marketing is not producing what it should. The diagnosis: we need better marketing. The response: change the approach, the agency, the creative, the channel.
The new approach produces some movement. Not enough. Not in a way that compounds.
Three months later, the same conversation starts again.
The loop continues.
Not because the agencies are bad. Not because the team is not trying. Not because the market is too difficult.
Because the thing driving the loop is not in the execution.
It is in what the execution was built on – the assumptions about who the buyer is, what they are deciding, what would make them choose you — that were set before the first brief was written and have never been examined since.
Every new agency inherits those assumptions. Every new campaign executes them. Every new channel distributes them.
And the results that follow from unexamined assumptions are consistent – just not in the way the business wants.
This session names what the assumptions are, why they persist, and what examining them actually looks like.
WHAT CHANGES AFTER THIS SESSION
- You will leave with a clear picture of the loop you have been in - named specifically enough that you can stop running it.
- Three questions that, when answered honestly about your business, tell you whether the constraint is in the execution or in something that has never been examined.
- A clear sense of what the examination that actually breaks the loop looks like - and what it is not.
SUBMIT YOUR QUESTION BEFORE THE SESSION
When you register, you can describe what is happening in your business in one or two sentences.
The more specific, the more useful the session will be. Submitted situations shape the conversation. The session stays specific rather than generic because the room is small and the situations in it are real.
*Google Meet link arrives by email within 24 hours.
*This session is limited to 20 live attendees. Once capacity is reached, additional registrants will be prioritised for our next scheduled session.
REGISTER
FROM QALLANN
Qallann is a strategy-first marketing consultancy based in Kenya, working with businesses across Kenya, Africa, and the world.
Seven years. The same conversation. Different businesses, different sectors, different sizes. The same loop.
This session names it.
FREQUENTLY ASKED QUESTIONS
Is this a session about what marketing tactics to try?
No. This session is specifically not about tactics. It is about the reason tactics keep producing the same result – and what sits underneath them that determines whether any tactic will work.
We have already tried many things. How is this different from the last thing we tried?
This is not something to try. It is a session that names why the things you have tried have not changed the underlying result.
Whether you do anything with that after is entirely your decision.
Can I bring my marketing manager or representative?
Yes – and if the marketing manager is the person closest to the problem, they should be in the room.
This session is not about pointing at what is not working. It is about giving everyone in the room a shared picture of what is actually happening so the conversation that follows starts from the same understanding.
Does this apply to our kind of business? We are in professional services / B2B / manufacturing / tech etc.
The pattern this session addresses – marketing that is active but not producing results in proportion to the effort – is not industry or sector-specific. If your buyer thinks before they commit, this session is built for you.