Website Design & Development
Creating Websites That Do More Than Look Good
Your website is the digital storefront of your business—it’s where first impressions happen, deals are sealed, and customer loyalty is built. At Qallann Marketing Agency, we don’t just design beautiful websites; we create strategic digital experiences that are conversion-driven and user-centric. Whether you’re a startup, SME, or a large corporation, our web development solutions are designed to help your business grow by creating platforms that are not just functional but also future-proof.
Why does web design & development matter?
Optimisation for Search Engines:
Well-built websites with proper SEO best practices increase your online visibility, ensuring your business gets found by the right people
Improve Conversion Rates:
Seamless user experience (UX) coupled with strategic calls-to-action (CTAs) can turn visitors into customers.
Enhanced Credibility:
A professionally designed website enhances your brand’s trustworthiness and authority.
Increase Engagement:
Effective design and development ensure that your website is not only visually appealing but also easy to navigate, increasing user engagement.
Scalability for Growth:
As your business grows, so should your website. Our designs allow for easy updates and expansions to meet your evolving needs.
Our Web Design & Development Process
At Qallann Marketing Agency, we follow a structured, transparent process to ensure that every project runs smoothly, meets your business goals, and delivers a website that truly works for you.
1
Discovery & Strategy
We begin by understanding your business goals, target audience, and industry. This phase includes thorough competitor analysis and research to identify opportunities for differentiation.
• Goal: Build a strong foundation for a website that aligns with your objectives and sets you apart in the marketplace.
2
Wireframing & Design
Once we have a strategy in place, we create wireframes to map out your site’s structure and layout. Then, our design team steps in to create visually engaging, user-friendly designs that reflect your brand identity.
• Goal: Ensure a well-organised and aesthetically pleasing design that encourages user engagement.
3
Development
Our development team takes over and brings the design to life, creating a fully functional, mobile-responsive website using the latest technologies. Whether it’s on HubSpot CMS, WordPress, or a custom platform, we ensure that your site performs seamlessly.
• Goal: Build a website that is not only visually stunning but also fast, secure, and scalable.
4
Content Creation & SEO Integration
We craft high-quality, optimised content tailored to your audience. Our team integrates SEO best practices, ensuring your website is search-engine friendly from the start, so you can begin ranking for relevant keywords.
• Goal: Provide engaging content that resonates with users and enhances search visibility.
5
Testing & Quality Assurance
Before launch, we rigorously test your website across different devices and browsers to ensure optimal performance. From load times to UX and functionality, every detail is fine-tuned for a flawless user experience.
• Goal: Deliver a website that is fully functional, fast-loading, and free of bugs.
6
Launch & Post-Launch Support
Once everything is in place, we launch your website! But our job doesn’t stop there. We offer post-launch support to ensure everything runs smoothly, as well as continuous maintenance and optimisation to keep your site performing at its best.
• Goal: Ensure a smooth launch and provide ongoing support for long-term success.
7
Ongoing Optimisation & Growth
As your business evolves, so should your website. We offer continuous monitoring, A/B testing, and updates to improve your site’s performance, adapt to user behaviour, and enhance conversion rates.
• Goal: Keep your website relevant, up-to-date, and optimised for growth.
We leverage various traffic generation channels:
Social Media Marketing
We integrate social media strategies into your website to improve engagement, drive traffic, and increase conversions through well-targeted ads.
Our Tiered Pricing Plans
We offer flexible pricing plans based on your business size, requirements, and growth goals.
Enterprise Website Package
Ideal for large organisations with complex needs
Features:
Custom website design & development
Full SEO suite & ongoing optimisation
HubSpot marketing automation, content workflows, and CRM management
A/B testing and advanced CRO
Custom integrations and API development
Dedicated account manager and monthly in-depth reports
Custom pricing based on project requirements. Submit your project requirements to receive a quote.
Essential Website Package
55,000Ksh+Ksh 1,650 Service FeeFor startups and small businessesValid for one month- Custom 5-page website design
- Mobile-friendly, responsive design
- Basic SEO setup (on-page SEO, meta tags)
- Social media integration
- 1-month post-launch support
- Contact form integration
- SSL Certificate setup
Growth-Focused Website Package
87,500Ksh+Ksh 2,625 Payment Processing feeIdeal for businesses looking to drive traffic and improve user engagementValid for 2 months- Custom 10-page website design
- SEO optimisation
- Blog setup with content management
- Landing page development for lead generation
- Google Analytics and Tag Manager integration
- Social media integration and feeds
- 2 months of post-launch support
- Email subscription form & basic marketing automation
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What is the goal of the Small Business Saturday Program?Small Business Saturday is all about helping small brick and mortar shops or businesses make a big impact. Customers should nominate their favourite small business to win marketing support from us so that they increase their foot and online traffic.
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What tools can I use for CXO?Many tools can be used for CXO, including: Customer Relationship Management (CRM) software Customer survey tools Website analytics tools Heatmap and user session recording tools A/B testing tools for website optimisation
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What kind of support would Qallann give?We'd offer the winning business an integrated marketing strategy with hacks, tips and tricks to help them grow their business on a budget.
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Will the business have to pay anything?We will offer a free integrated marketing strategy. Should the business require a service that would require payment to external parties, for example a web hosting, then they would have to meet the cost of that. Qallann Marketing Agency will not incur any costs on behalf of the winning business.
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What are the requirements for the eligible partners?The eligible partner company needs to be a 51% Kenyan-run business and based in Nairobi. Aside from that, they need to be willing to send us certified copies (stamped with their official business stamp) of their certificate of incorporation as well as their CR12. We would also want to see a statement of their capabilities (services that they provide) as well as list of references or companies they have worked with in the past.
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Who can participate on behalf of the company?We invite nominations from people with favourite small businesses. It would be better if you spoke to the business owner and let them know that you have nominated them. We want to work with people who are willing to work with us!
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How many times can you submit an entry?You should only make one entry per business. Submitting entries more than once will not increase the chances of your favourite business winning.
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When will you hear back from us?We will get in touch with the winning business within a month (or less) of the selection.